Tip Archives | Expovisie

Team up with co-exhibitors

An underlying notion of any trade show is the collective presentation of a specific sector to potential customers. A successful way of standing out amongst this ‘collective’ is to team up with co-exhibitors. By jointly inviting visitors, hosting a seminar or a reception, you can considerably increase your chances of success. A joint invitation implies […]

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Collectivity instead of subsidies

The information we published about the two available kinds of (partial) subsidies for exhibition participation ranked amongst the most read tips on our website. Unfortunately these subsidies – Collectieve Promotionele Activiteiten (CPA) and Prepare2start: both for The Netherlands – have not been available since beginning 2012. […]

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Ten common errors made with large format prints

Large format prints are often a key component of a stand’s overall communications tactics. Graphical design and presentation errors can be detrimental to your efforts. Expoformer, a Swedish presentation and stand-systems specialist, has summarised ten common errors and provides concrete advice on how you can get the job done properly. Error 1: Too much text […]

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Six basic stand designs

How can you assess a stand layout/design? The communications and image aspect is a logical criterion, but the practical aspects of a stand are not to be overlooked. The following six basic stand layouts should assist you in evaluating the practicality of a stand’s design. […]

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